Samuel Eduard Pranata currently works at Martha Tilaar Group, the largest beauty company in Indonesia. He has worked in the company for more than 15 years started with Business Development Division. With his financial and marketing background makes him appointed as Director of Corporate Communication, Social Responsibilities and Policy & Procedures. He is also active in Indonesia Marketing Association (IMA) as Vice President of Sustainable Development Goal. Recently, He holds Certified Professional Marketer (CPM) Asia.